Moe Slitz

'Sprouse Twins' Archive

September 13th, 2005

Olsens get ready to pimp the twins

Olsen Twins It seems as if it was just yesterday that these cute little twins were getting pimped for cash on some hokey sitcom.

Revenge will be sweet:

Mary-Kate and Ashley Olsen want to make Cole and Dylan Sprouse the male versions of their teenage girl merchandising empire, The Wall Street Journal reported.

“My sister and I started the whole ‘tween empire,” Ashley Olsen was quoted as saying. “I definitely see the potential for the boys to do that sort of thing.”

The 13-year-old Sprouse twins shared the role of Julian in Adam Sandler’s 1999 film, “Big Daddy,” just as the entrepreneurial 19-year-old twin actresses played Michelle Tanner on television’s “Full House,” which aired from 1987-1995.

With the brand name of D.C. Sprouse, Cole and Dylan will be the face of a boys division that will include DVD movies, CDs and other merchandise for the Olsens’ Dualstar Entertainment Group, the newspaper reported Monday. […]

Home video sales and product sponsorships ranging from a fashion line to toothpaste have made the “Mary-Kate and Ashley” brand a billion-dollar enterprise. Each twin is estimated to be worth more than $150 million.

Who says you have to be a big movie star to rake in the millions? Not me.

Not anymore.

TAGS: Celebs, Olsen Twins, Sprouse Twins
Moe Slitz

Moe Slitz